John Hood: Popularity Is Precisely What We Want
RALEIGH — What is the most popular state in the continental United States? You guessed it: our own North Carolina.
That’s the headline from a recent YouGov survey of more than 2,000 American adults. Asked whether they had a favorable or unfavorable opinion of each of the 50 states plus the District of Columbia, 68% of respondents expressed a favorable view of Hawaii. The second-highest favorability rating was North Carolina’s 62%, followed by Alaska (61%), Tennessee (60%), and Colorado (59%).
Of course, to say North Carolina is a highly regarded state is not to say it is equally popular across subgroups of respondents. As you might expect to see within today’s political context, assessments differ sharply by partisan affiliation.
The share of Democrats with a favorable view of California (86%) was far higher than the share of Republicans who view it favorably (23%). On the flipside, Florida was viewed favorably by 83% of Republicans and 36% of Democrats. One reason the Tar Heel State fared so well in the rankings is that the partisan spread isn’t so huge, with 73% of Republicans and 59% of Democrats expressing a favorable view.
Could this be in part because of divided government? For most of the past 15 years, Democrats have held our governorship and Republicans have controlled our state legislature. Perhaps that gives voters in both partisan coalitions a sense of empowerment. As it happens, other states with divided government also exhibited relatively modest gaps in partisan favorably, including Arizona (64% among Republicans, 57% among Democrats), Pennsylvania (52% and 66% respectively), Wisconsin (53% and 57%), and Virginia (61% and 62%).
This isn’t a hard-and-fast rule, however. Kentucky and Michigan also feature divided government but much-larger partisan gaps in favorability.
Other drivers of North Carolina’s national popularity are surely our strong job growth and (relatively) modest cost of living. I don’t necessarily mean that poll respondents are intimately familiar with economic statistics. But plenty of Americans know personally or have heard about people moving to North Carolina to better their economic prospects. They sense, correctly, that our state is on the upswing. Last year, only Texas experienced more net domestic migration (+85,267) than did North Carolina (+82,288).
Yet another factor is aesthetics. Hawaii and Alaska aren’t economic powerhouses, actually, yet earn high favorability for their natural beauty and recreational opportunities. North Carolina, Tennessee, and Colorado have the good fortune to be attractive to both visitors and job seekers.
While our beaches, mountains, and resort communities make a great impression, our “charm advantage” is broader than that. In a related survey, YouGov asked a favorability question about America’s 50 largest cities. When respondents were limited to assessing only the cities they’d personally visited, the one with the highest net favorability was Raleigh, at +73%. Colorado Springs (+69%), San Antonio (+69%), Virginia Beach (+66%), Charlotte (+65%), and Nashville (+65%) formed the rest of the top tier.
The cities with the worst net-favorability ratings among those who’ve visited them included Baltimore (+6%), Fresno (+2%), Oakland (-4%), Detroit (-5%), and Bakersfield (-10%).
I sometimes hear my fellow North Carolina natives grumble about culture clashes, congestion, and other growth-related challenges. I remind them of two facts. First, while we continue to import lots of people every year, the share of domestic newcomers to longtime residents hasn’t changed as much as you’d think. This is a nationwide phenomenon. Contrary to popular impression, today’s Americans are less likely to relocate across state lines than previous generations were.
Second, I point out that for every challenge associated with (relatively) high population growth, there are multiple challenges associated with low growth. Stagnation is nothing to celebrate. And the ultimate resource isn’t oil, or manufacturing capacity, or lovely fall foliage. It’s people.
North Carolina’s in-migration rate is higher than the national median. So is our fertility rate. We should aspire to do even better, to make our state the most-popular place to live, work, get married, and have children. The more the merrier!
John Hood is a John Locke Foundation board member. His books Mountain Folk, Forest Folk, and Water Folk combine epic fantasy with American history (FolkloreCycle.com).
Are you tired of being bombarded by paywalls and pop-up ads when trying to read the news? Do you believe that access to reliable political news should be free and accessible to everyone? Then we urge you to support NC Political News, a weekly electronic political news outlet.
NC Political News is committed to providing high-quality, unbiased political reporting with columnists from all political sides. Unlike other news outlets, NC Political News is free to read and supported by businesses who purchase ad space on our website and in our newsletter, which goes out Monday through Friday at 7:00 am. This means that readers like you can access the news without being asked to pay a cent or dealing with frustrating advertisements.
However, to continue providing this valuable service, NC Political News needs your support. If you believe in the importance of accessible, free news, we urge you to click the image below. Any amount of support is appreciated.
Together, we can keep the news free and help ensure our state stays informed and connected.
